4
May

Following students’ requests, we are delighted to invite you to our next conference focused on: “how to do effective networking in the business environment.” For this conference, we have invited Sonia Fernández, Country Manager of Match.com Spain.
AGENDA
19.00 – 19.05 Objective of today’s event by WIB Members.
19.05 – 19.20 Introduction and presentation of Sonia Fernández, GM Match.com by Juan Diaz-Andreu, Professor at IE
19.20 – 20.00 Sonia Fernandez Networking Presentation and Dos Grados book introduction 20.00 – 20.45 Q&A
ROOM S-001 (Serrano 105).
Conference will be done in English
If you wish to register, please send an email to wib@ie.edu.


SPEAKER BACKGROUND
Before joining Match.com, Sonia worked in the strategy group of Prisacom (Internet division of media group Prisa). Prior to that, she was one of the founders of MercadoLibre (Internet auction site), starting its operations in Spain in January 2000. Sonia’s background is in investment banking, where she worked in the Corporate Finance group of Lehman Brothers in both London and New York. She is also experienced in private equity, having worked at 3i in Spain. Sonia earned a BA in Business from ICADE (Spain) and an MBA from Stanford University. She has published a book about networking called, “Dos grados networking: cultiva tu red virtual de contactos” and is currently the President of the Stanford Alumni Association in Spain, as well as a member of the International Women Forum. Sonia is married and has a daughter.

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