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From 14 March to 17 March 2011 in Shanghai, IE Alumni Association organized the VI IE International Update: Business in China, as part of the lifelong learning and networking services offered to IE alumni.

Shanghai is one of Asia’s key cities in terms of economy, finance and logistics. With an annual economic growth of more than 8% and a population of more than 20 million, it is regarded as the financial capital of China.

The IE International Update was held at School of Management, Fudan University, one of the most prestigious universities in China with an international reputation for academic excellence. Classes from Fudan and IE professors were mixed with lectures from entrepreneurs and professionals working in China.

The programme was attended by students and alumni from different countries, and different programs including Global MBA and International Executive MBA Bi-weekly. The course included sessions about the situation of the Chinese market and the challenges facing corporate China, as well as company visits to leading firms in the region.

Speakers included alumni, entrepreneurs and executives: Mr. Albert Krisskoy, IE IXMBA 2007, China Chief Representative, Tradeco, Comercio y Cooperación S.L. and IE China Office Representative; Mr. Jose C. Martos, IE EXMBA 2003, General Manager, Saint-Gobain Weber Industrial Mortars in China; Mr. Emmanuel Carcassonne, IXMBA 2009, Founder and CEO of APECYD International Ltd.; Mr. Rafael Martin, Director of Shanghai Operations, Grupo Antolin; Mr. Francisco Soler, Shanghai Office Director, Garrigues; Mr. Jesus Dolz Boscar, MBA 1993, AMP 2005, General Manager, Industrias Dolz S.A; and Mr. Shiqi Wang, Senior Manager, Marketing and Strategies, Region China & North East Asia, Ericsson. The course also included sessions from Fudan University professors: Dr. Xiaoya Liang, Dr. Xiarong Zhang, Dr. Zhao Youzhen and Dr. Jun Wang; and IE Professor, Dr. Custodia Cabanas

In addition to the sessions, the participants visited the China Expo Pavillion. The 2010 World Expo Shanghai was the largest Expo site ever, covering more than 5.2 square kilometers and containing more than 70 exposition pavilions and in its six month run had attracted over 70 million visitors.

The participants also had the opportunity to visit two companies in Shanghai: The first company visit was to Nokia Siemens Networks Shanghai where they were addressed by Mr. Jose Antonio Menendez Herrero (ExMBA 2007), Head of Shanghai Factory. NSN is one of the largest telecommunications solutions suppliers in the world, created as the result of a joint venture between Siemens AG’s COM division (minus its Enterprise business unit) and Nokia’s Network Business Group. It operates in approximately 150 countries worldwide, and has about 60,000 employees.

The second visit was to Chint where they were addressed by Mr. Yin Zhang, General Manager, International Trade Department. The company is a leading player in the Low-voltage electrical, Power Transmission and Distribution industries in China, with a turnover of over $2 Billion in 2006. In the year of 2006, Chint ranked 15th in the list of top 100 Companies released by Forbes, which evaluated all private companies (both those listed as public and not) in China.

All in all, the IE International Update Programme tried to provide the attendants with a picture of the challenges and opportunities of doing business in China, as well as of the strengths and weaknesses of the one of the biggest economies of the world.

During the week, the participants had the opportunity to develop contacts with Chinese clients, suppliers and local partners, as well as to strengthen their network with IE students, graduates and professors.

Many thanks to all who shared this experience!

Entre los días 14 y 17 de marzo de 2011 en Shanghai, la Asociación de Antiguos Alumnos del IE ha organizado el VI IE International Update: Business in China. Este curso forma parte de los programas de formación continua ofrecidos para antiguos alumnos.

Shanghai es actualmente una de las ciudades clave de Asia en términos de economía, finanzas y logística. Con un crecimiento anual superior al 8% y una población de 20 millones se considera como la capital económica de China.

El IE International Update tuvo lugar en el School of Management, Universidad de Fudan, una de las universidades más prestigiosas de China con una reputación internacional de excelencia académica. Las clases mezclaron profesores de Fudan y del IE con ponencias de emprendedores y profesionales que trabajan en China, así como representantes institucionales.

El programa, en el que participaron alumnos antiguos alumnos de diferentes nacionalidades, y de diferentes programas incluyendo Global MBA e International Executive MBA Bi-weekly. El curso incluyó conferencias sobre la situación de la economía china, retos a los que se enfrentan las empresas, así como visitas a compañías que operan en esta región.

Entre los ponentes invitados, se encontraban: Albert Krisskoy, IE IXMBA 2007, China Chief Representative, Tradeco, Comercio y Cooperación S.L. and IE China Office Representative; Jose C. Martos, IE EXMBA 2003, General Manager, Saint-Gobain Weber Industrial Mortars in China; Emmanuel Carcassonne, IXMBA 2009, Founder and CEO of APECYD International Ltd.; Rafael Martin, Director of Shanghai Operations, Grupo Antolin; Francisco Soler, Shanghai Office Director, Garrigues; Jesus Dolz Boscar, MBA 1993, AMP 2005, General Manager, Industrias Dolz S.A; and Shiqi Wang, Senior Manager, Marketing and Strategies, Region China & North East Asia, Ericsson. El curso también contó con profesores de la Universidad de Fudan:  Xiaoya Liang, Xiarong Zhang, Zhao YouzhenJun Wang; y profesor del IE, Custodia Cabanas

Como complemento a las sesiones, los participantes visitaron la  el pabellón de la Expo de China. La Expo mundial de shangai 2010 fue la más grande jamás organizada, con una superficie total de 5,2 kilometros cuadrados y con más de 70 pabellones de expositores y con más de 70 millones de visitantes durante sus 6 meses.

Los participantes también tuvieron la oportunidad de visitar dos compañías en Shanghai: La primera visita fue a Nokia Siemens Networks Shanghai, donde se dirigió a ellos el Jose Antonio Menendez Herrero (ExMBA 2007), responsable de Shanghai Factory. NSN es uno de los mayores proveedores de telecomunicaciones del mundo, y fue creado como resultado del joint venture entre la división COM de Siemens AG (excepto su Enterprise Business Unit) y el Network Business Group de Nokia. Opera en aproximadamente 150 países del mundo y tiene unos 60.000 empleados.

La segunda fue Chint, donde les habló el Yin Zhang, Director General, Departamento de Comercio Internacional. La empresa es líder en Electricidad de Bajo-Voltaje, Transmisión de Energía e Industrias de Distribución en China, con una facturación superior a dos mil millones de dólares en 2006. En el año 2006, CHINT ocupó el puesto número 15 en la lista de las Top 100 Empresas publicado por Forbes, que evaluó todas las compañías privadas (tanto las que aparecen como públicas y las que no) en China.

El programa IE International Update se dirige a dar una imagen muy clara de los retos y oportunidades de hacer negocios en China, así como de las fortalezas y debilidades de una de las economías más grandes del mundo.

Durante esta semana, los participantes tuvieron la oportunidad de desarrollar contactos con clientes chinos, proveedores y socios locales, así como fortalecer el network entre los antiguos alumnos, los alumnos actuales, los profesores y empresarios y directivos que desarrollan su actividad en China.

¡ Muchas gracias a todos los que habéis compartido esta experiencia!

Comentarios

chris wilson 7 abril 2011 - 20:54

China has made a great progress in the period of recession and has now in the verge of becoming super power and all this due to electrical, Power Transmission and Distribution industries in China

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IE International Update: Business in China 2011 | IE Alumni News…

[…]Speakers included alumni, entrepreneurs and executives: Mr. Albert Krisskoy, IE IXMBA 2007, China Chief Representative, Tradeco, Comercio y Cooperaci�n S.L. and IE China Office Representative; Mr. Jose C. Martos, …[…]…

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Shanghai is a great indicator of whats happening in China and Asia.

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