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Dic

RDR_5635En aras de buscar otras facetas de las alternativas de colaboración público-privada, y teniendo como objetivo conocer de primera mano una experiencia innovadora en el marco de las PPP, el IE PPP Club lanzó su última conferencia

Desde hace algunos años, el Ayuntamiento de Zaragoza viene realizando prácticas de colaboración público-privada con éxito. En el marco de su proyecto Milla Digital, está el ecosistema de innovación tecnológica donde se desarrollan diversas experiencias enmarcadas en el desarrollo delaSmart City, tales como la red Wi-Fi Ciudad (wizi), la tarjeta ciudadana, o el laboratorio urbanoUrban Milla Lab de Zaragoza.

Dentro de esta colaboración público-privada se encuentra la experiencia desarrollada en emprendimiento de base tecnológica que la empresa Init lleva a cabo en el Centro de Incubación Empresarial de Milla Digital CIEM. Se trata de una buena práctica que ahora se pone de manifiesto con la presentación del Informe de Generación de Riqueza del CIEM , el cual por segundo año consecutivo, demuestra cómo el emprendimiento tecnológico impulsado por el Ayuntamiento de Zaragoza genera riqueza más allá de la reversión propia esperada de la prestación del servicio.

En la presentación, como primer ponente estuvo Ricardo Cavero, Director de Ciencia y Tecnología del Ayuntamiento de Zaragoza, y responsable del proyecto de la Milla Digital donde se enmarcan los centros de promoción de la actividad emprendedora CIEM , y CIEM Torre de Delicias .
Ricardo Cavero apostó por el modelo en el que, con el control y supervisión pública, el alineamiento de intereses y de vocación de servicio, la colaboración público-privada permite que servicios estratégicos para la ciudad sean prestados por empresas innovadoras y comprometidas, que garantizan la excelencia en la prestación de servicios avanzados, y un conocimiento compartido que redunda en un mayor beneficio para la ciudad.

A continuación, Carlos Piñeyroa, Director de Initland, el sistema de centros de innovación y emprendimiento de Init, ha insistido en que cuando el fin es compartido, es decir, la reversión a la sociedad de la inversión realizada por el Ayuntamiento para el estímulo del emprendimiento tecnológico, las opciones de ahondar en esa colaboración público-privada se incrementan, como bien pone de manifiesto el Informe de Generación de Riqueza presentado. Por último, destacó la importancia de que, de la misma manera que ocurre en las empresas, compartir la visión del servicio que se presta es fundamental para lograr impactos adicionales a los inicialmente establecidos.

RDR_5627Finalmente Alfredo Elías, consultor de Initland, detalló todos los datos del Informe de Generación de Riqueza, que evidencian dos narrativas:
Por un lado, la colaboración público-privada permite que la gestión de los procesos de aceleración empresarial se haga por empresas profesionales de esos servicios, lo que redunda en resultados positivos abrumadores muy por encima de los ratios medios obtenidos por otro tipo de incubadoras.
Por otro lado, también ha insistido en que la Riqueza generada por Init en colaboración público-privada con el Ayuntamiento de Zaragoza, trasciende el crecimiento y desarrollo de las propias empresas, porque el alineamiento de su éxito redunda en el beneficio de la ciudad. Así ha puesto de manifiesto cómo las empresas alojadas en el CIEM y en el CIEM Torre Delicias, están generando un empleo directo de una persona por año y empresa, amén del empleo indirecto generado por el incremento en la demanda de provisiones y servicios (un 69%, de los cuales 78% pertenecen a la propia Comunidad Autónoma), o de cómo el modelo de economía generado es avanzado (44% exportan y se genera una patente/registro de la propiedad intelectual por cada dos empresas) o como el impacto fiscal que tiene cada euro invertido en el activo de las empresas del CIEM, éste es cinco veces superior, en términos relativos, a cada euro invertido en una empresa del IBEX 35, poniendo así de manifiesto el interés que debe despertar la inversión de políticas públicas en este tipo de empresas.

In order to find other alternatives of public-private partnership, and willing to learn about an innovative experience in the PPP framework, the IE PPP Club launched its last Conference

Since years ago, Zaragoza City Council has been developing successful public-private partnership practices. Within the Digital Mile Project framework, we can find the technologic innovation ecosystem where they cultivate different experiences in the Smart City development, such as the City Wi-Fi network (wizi), the citizen card, or the urban laboratory Zaragoza Urban Mile Lab.

Technology based entrepreneurship developed experience by Init of this public-private partnership, there is the Business Incubation Centre of Mile Digital (CIEM, as its acronyms in Spanish). This is a good practice example, which is now highlighted at the CIEM’s Wealth Generation Report  presentation, where for the second consecutive year, shows how the technology entrepreneurship driven by Zaragoza City Council generates wealth beyond the expected own reversal by the service performance.

In the presentation, as the keynote speaker was Ricardo Cavero, CIO at Zaragoza City Council, and Head of Digital Mile, where CIEM  and Torre Delicias  entrepreneurship promotion centers are framed.
Ricardo Cavero underlined clear values and philosophy behind Zaragoza City Council in order to develop part of its technology services within the public-private partnerships framework, and how that collaboration is generating successful results for the city in both economic and social impact.

Then, Carlos Piñeyroa, Director of Initland, the innovation and entrepreneurship center of Init, explained how the alignment in the interests with a city like Zaragoza, where the criteria for impact on society is clear, it is very advantageous to be able to go beyond the public-private partnership initial requirements. Appealing to this alignment, he remarked when the aim is shared, i.e. in order to get the technological entrepreneurship encouragement, reversion to the society of the City Council investment, delve into this public-private partnership options will be increased, as well it highlights the CIEM’s Wealth Generation Report. Finally, he emphasized the importance, in the same way as in private companies happens, sharing the vision of the service provision is essential to achieve additional impacts to those initially laid down.

To close the session, Alfredo Elias, Initland consultant, explained details of the CIEM’s Wealth Generation Report, showing two lectures:
On the one hand, the public-private partnership allows acceleration business processes management made by private companies, such services resulting in overwhelming positive results. These results show a business acceleration performance very above average ratios obtained with another type of incubators.
On the other hand, he had also claimed that the business wealth generated by Init in public-private partnership with Zaragoza City Council, transcends the growth and development of the companies themselves, because the alignment of both success is in the benefit of the city. Thus it has become clear how companies housed in the CIEM and Torre Delicias, there are generating direct employment of a person by year and company, as well as indirect employment generated by the supplies and services demand increase (78%, of which 69% belong to the own Autonomous Community), or how the generated economy model is more advanced (44% exported and it generates an intellectual property or patent for every two companies registered), and also about the fiscal impact that each euro invested in the CIEM companies assets, it is five times higher, in relative comparison, against each euro invested in a company of the IBEX 35, clearing the interest that should raise public investment policies in this kind of companies.

 

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