Topic: Country Branding – The New Era of Branding Countries and Regions
Speech by: José Filipe Torres, CEO of Bloom Consulting
When: Thursday, 21st of June at 18h00, room S-301
The IE Consulting Club is pleased to welcome the CEO of Bloom Consulting for his speech on the hot topic of «Country Branding». Bloom Consulting is one of the few Brand Strategy consultancies in the world specialized in the area of Country «Trade Offer» Branding.
They are currently working with the Spanish, Portuguese, Bulgarian and Latvian governments, among others, and consistently work with the Region of Madrid as well. To better understand what they do, please take a look at an article published in the Economist:www.bloom-consulting.com/bloom_consulting_economist_article.pdf
or at www.bloom-consulting.com
If you would like to attend this conference, please answer this e-mail, marking «CONFIRMATION» as the subject. Places are LIMITED!
See you soon,
Consulting Club
Jun
Country Branding – The new era of branding Countries and Regions
Escrito el 14 junio 2007 por Alumni en Sectorial
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